Architexters

If you ever registered a domain name and tried to re-sell it, you will know the agony of making a successful, profitable sale. The domain name game is not easy, and in fact it is quite challenging to any beginner. Many domain name investors are coming to the conclusion that the market is flooded with domain names, and there is just way more sellers than there is buyers. Now this may seem dreadful, but it’s not time to take a slap in the face just yet.

You see, the truth is that the market is flooded with “worthless” names that domain rookies registered and are trying to resell. Inexperienced domain name investors do not buy from other re-sellers; they just stick to registering domains at the lowest possible fee. What we begin to see is masses of worthless domains, and no buyers. The only one who is making money off this is domain name registration companies. Now, lets explore why the experienced domain name investor is unaffected by this “flood” of worthless domains.

First of all, knowledgeable domain name investors buy domains from other investors. If they see a good domain being auctioned off extremely under priced, they go for the kill. They know that they have a good domain name on their hands and they hold on to it, even if it takes several years to make a sale. You must be able to sort the “gold” from the “dirt”. Rookie domain name investors cannot wait more that one year; they usually seek a quick buck and register domains that are not worth anything causing a flood on the market. Since the average domain which has some value to it takes approximately 12 months to sell, the investor who does not know the true value of his domain will end up letting the domain name expire at the end of the year. This causes the flood to “evaporate” and only the good domains are left behind in the hands of serious investors.

The experienced investor is not affected by the mass of domains available on the market since they will all disappear very soon. Good domains are always selling, and bad ones are just left to expire and written off as a loss. If the domains would not expire, but would be left to sit on the market forever, we would have a huge problem on our hands. So there is actually a benefit to the yearly fee that we all have to pay in order to participate in this exciting investment revolution. The domain name market is no where near collapsing since the internet growing exponentially. Millions of new internet users are joining the world network each year, generating more traffic and more revenue onto the virtual marketplace.

Be wise. Don’t fall for the “quick buck” scheme. The flooded domain market only shows us that there are huge numbers of people trying to get rich without putting in much effort. These folks are heading for a sad downfall since the opportunity which they are looking for today already past us more than ten years ago when the market was first emerging. If you take your time and keep your cool when engaging on the marketplace, you will make money.

To determine a better idea of how much your domain name is worth check out the Live Human-Driven Appraisal Tool.

“A journey of a thousand miles must begin with a single step.” - Lao Tzu

When starting an online presence, the first and most important step you will have to take is to register your own domain name. In the online world, your domain name serves two purposes - name and address. Your domain name can serve as your site name. It will also direct your visitors to the contents of your site or someone else’s. Hence, it is very important that you choose one properly.

If you are planning to launch a personal web site or one for your business, choosing a domain name like yourname.com or yourbusiness.com would be the logical step. However, there will be instances when the domain of your choice isn’t available and you will have to pick another one. In doing so, please take note of the simple guidelines below.

If you already have a theme for your site, it would help if the domain name contains words that are related to the site’s content. This makes it easier for you to market your site. Potential visitors will know what they’re getting into when clicking a link to your site.

You may also choose domain names that are short and easy to remember. A domain that is short and can be told in a few syllables will be easy to remember. It also helps if the name has a twist or if it sounds rather funny. Good examples of short domain names include one-word internet giants like Google, Amazon and Ebay.

You may also choose simple, ordinary words like business, computers or laptops. Although a number of these domains have already been registered, be on the lookout as they could easily bring in instant traffic for any site. This will be very useful if you are going to use any of those PPC programs for parked pages or even selling the domain name in the future. As an example, business.com was sold a few years ago for millions of dollars!

Remember that these days getting your own domain name no longer costs an arm and a leg. Gone are the days when companies would charge you 30 dollars or more. You now have a choice of sites that can register your domain names for less than ten dollars and still provide you with lots of free stuff. Some companies are even offering domain names at peanut prices if coupled by other purchases like web hosting. Of course, this is great news for anyone considering building a web site or purchasing a domain name as an investment.

Darwin Catalan is an entrepreneur and the founder of BlueRegistrar. Learn more about domain names, web hosting and other site management tools.

http://www.blueregistrar.com